CrazyEgg is one of my favorite analytic tools out there. This awesome software uses click-tracking and other techniques to produce a wide variety of analytics and mapping on your site including heatmaps, scroll maps, and click maps.
I was interviewed by CrazyEgg recently about both successful, and not-so-successful conversion rate tactics you should be aware of. My company ConversionCore specializes in conversion rate optimization, and we spend much of our time developing innovative ways to effectively make more money for our clients. The talented staff at CrazyEgg definitely deserves recognition for all they contribute to the subject. I’m happy to be featured this week on their blog. You can check out the whole interview here.