Benji’s latest book, Convert Every Click: Make More Money Online With Holistic Conversion Rate Optimization, was released earlier this week.
Despite being released only a few days ago, Convert Every Click has already made the Barnes & Noble Top 100. Not only has Benji’s book earned a spot on this coveted list but also Convert Every Click has held and maintained the No. 1 spot!
Here’s a description of Convert Every Click, as seen on Barnes & Noble:
“In order for your business to survive, you must convert anonymous traffic into sales. The better you do that, the more money you make. The science of tweaking and testing webpages to convert the maximum number of people is known as conversion rate optimization (CRO). Convert Every Click introduces an expanded vision of CRO that the author, Benji Rabhan, calls "holistic conversion rate optimization." Internet technology and innovation have changed the way you should be optimizing your business, your marketing, and your websites. The book looks at the psychology behind this new way of optimizing an entire business for more profits. It examines how your website plays a role in your overall business strategy, and details how to use CRO psychology and strategies to increase profits.”
You can find Benji’s book available for purchase here.